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4. Digital Media

In this section of my portfolio you'll find a Digital Media project aimed to design a flat-sketched Knitwear capsule collection using Adobe Illustrator and Photoshop

The aim of this project was to create a high-end, designer influenced, KNITWEAR capsule collection for H&M. For this project, I was supposedly a designer at a luxury design house and was assigned the task of creating a diffusion line for major retailer H&M. I chose Chloé as my luxury designer. I had to make sure that my collection would offer the design labels aesthetic at low H&M prices. Considering the high-street customer.


From pencil sketching designs to Flat sketching them on Adobe Illustrator and then creating presentation boards.

Project Gallery

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